ZARA social media metrics - SentiCharts by SentiOne

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ZARA

Fashion

#14

2 057

4 595

0.47

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11/18 – 12/17

ZARA

Shows the number of mentions a topic has received over time.

Date	Mentions
Nov 18, 2025	200
Nov 19, 2025	241
Nov 20, 2025	232
Nov 21, 2025	247
Nov 22, 2025	198
Nov 23, 2025	175
Nov 24, 2025	194
Nov 25, 2025	200
Nov 26, 2025	196
Nov 27, 2025	217
Nov 28, 2025	223
Nov 29, 2025	224
Nov 30, 2025	163
Dec 1, 2025	162
Dec 2, 2025	211
Dec 3, 2025	229
Dec 4, 2025	204
Dec 5, 2025	224
Dec 6, 2025	171
Dec 7, 2025	155
Dec 8, 2025	207
Dec 9, 2025	217
Dec 10, 2025	230
Dec 11, 2025	220
Dec 12, 2025	265
Dec 13, 2025	210
Dec 14, 2025	233
Dec 15, 2025	166
Dec 16, 2025	195
Dec 17, 2025	6

11/18 – 12/17

ZARA

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	197	4.29%
negative	226	4.92%
neutral	4172	90.79%
total	4595	100%

11/18 – 12/17

ZARA

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	86	1.43%
Forums	204	3.39%
Websites	1347	22.39%
Instagram	2615	43.47%
Facebook	168	2.79%
Reviews	13	0.22%
Twitter	979	16.28%
TikTok	603	10.02%

11/18 – 12/17

ZARA

Mediocre. The result is 0.47.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.47

11/18 – 12/17

ZARA

11/18 – 12/17

ZARA

~ 40 m Total

~ 7 m Positive

~ 1 m Negative

~ 2 m Webpages

~ 13 m Social Media

Sources breakdown

~ 119 k Blogs

~ 16 k Forums

~ 2 m Websites

~ 7 m Instagram

~ 1 m Facebook

– Video

~ 86 k Reviews

~ 4 m Twitter

~ 25 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	7424414
Negative	1374178
Total	39826142

Source	Reach
Webpages	1924602
Social Media	12706005
Total	39826142

Source	Reach
Blogs	118704
Forums	15617
Websites	1704457
Instagram	7221972
Facebook	1489968
Video	–
Reviews	85824
Twitter	3994065
TikTok	25195535

11/18 – 12/17

ZARA

~ 6 k Total

197 Positive

226 Negative

5%Down

19%Down

31%Up

Sources breakdown

86 Blogs

204 Forums

~ 1 k Websites

~ 3 k Instagram

168 Facebook

– Video

13 Reviews

979 Twitter

603 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.